What’s Your Hockey Stick Moment?

May 30, 2014

ImageAt a Nitro event in San Francisco, Zendesk’s VP of Marketing JD Peterson shared his company’s stellar IPO trajectory leading to their hockey stick moment.   “The biggest drivers of success are a free trial, easy to buy, easy to use, and affordable pricing.” Then JD pointed to the image on his black t-shirt.  “If you have a Buddha on your shirt, good things will happen.”  What’s your hockey stick moment?

 

 

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